Results don’t just happen all by themselves. Success in any area is more often the end of a complex process. It’s the last of many steps, the sum of many parts. Instead of game-changing eureka moments, there is an accumulation…
Running a business that relies so heavily on personal interaction, that’s built on real relationships, has never been harder. I’m the first one to shout about the value of social media, and it didn’t take us long to pivot from…
Obviously, nobody could’ve predicted how 2020 would play out. But, as much as I wasn’t ready for Covid-19, I definitely wasn’t ready to lose a kidney to cancer too. So I can safely say that my fiftieth year on the…
Boost your business momentum and increase your sales and income Last year, I developed and delivered more and more sales strategy workshops than ever before. So, I thought that, as it was the start of the year, I’d condense it…
Getting famous for what you do So, now we come to the final instalment of my blog series on the basics of developing a sales strategy. It's all based around my four pillars of sales: What are you selling? Who…
The anatomy of a sale – who, how, where This is the third part of my series covering a few of the basics of developing a sales growth strategy. I've talked about what you're selling and who you're selling to.…
Getting to know your target market Following on from my first blog on Starting a Sales Strategy covering the 'what' of your sales, this is the second in the series – all about the 'who'. This is all based around…
Kick-starting your business momentum As I continue to develop my workshops on sales strategy for clients it is always worth focusing on the four pillars: What are you selling? Who are you selling to? How are you going to sell…
I was very lucky to be trained by Guardian Media sales (the best media organisation) back in the early 90s and those lessons still ring true. I bumped into one my old Guardian trainers in Manchester last week and we…
The year is 2019, the social media is LinkedIn – where is it going? What will it look like in the future? How much time should you spend on it? The look and feel haven’t changed much over the last…