Starting a Sales Strategy: step 2
Getting to know your target market Following on from my first blog on Starting a Sales Strategy covering the 'what' of your sales, this is the second in the series – all about the 'who'. This is all based around…
Getting to know your target market Following on from my first blog on Starting a Sales Strategy covering the 'what' of your sales, this is the second in the series – all about the 'who'. This is all based around…
Kick-starting your business momentum As I continue to develop my workshops on sales strategy for clients it is always worth focusing on the four pillars: What are you selling? Who are you selling to? How are you going to sell…
I was very lucky to be trained by Guardian Media sales (the best media organisation) back in the early 90s and those lessons still ring true. I bumped into one my old Guardian trainers in Manchester last week and we…
Once again, we’re welcoming David Morgan – Employment Law partner at Burness Paull LLP – as a guest to the Pactive blog. His pieces are always a good read and I’m particularly impressed by anyone who can get a Song into a blog! You can read more about Burness Paull’s employment team here or connect…
The first Pactive event of the year – an evening discussing HR, Technology & Social Media with the CIPD – went off without a hitch. Shoosmiths very kindly provided the venue, the Guardian and Totaljobs provided support, TCMO brought the…
For this guest blog, we're welcoming Euan McNair from Standard Life to share his expertise in talent attraction. Here, Euan offers his views on how it's all about the difference between recruitment and talent acquisition - and what constitutes a…
I get asked a lot by friends, colleagues and clients in my HR network about where they should look for future roles, or about where to turn when relocating back to Scotland. In either case, my answer is the same: I say speak to Hunter Adams. I recommend them 100% as the place to go…
I sat on a panel at the annual HR Network conference about 4 years ago and spoke to a very well-known scribe and podcast provider Matt Alder about the importance of Employee Referral, he wasn’t as sure as I was about the future importance of Employee Referral. Four years on and I think we are…
For this guest blog, we can hear from our friends at Burness Paull – one of Scotland’s leading law firms, with over 480 people working across three offices. David Morgan, a Partner specialising in employment law, discusses the realities of workplace disputes. If traditional HR tools and processes are ill-equipped to provide a resolution, where…
Our friends at The Career Management Organisation know a thing or two about executive coaching and professional development. Here, Rob Moore talks about the importance of Emotional Intelligence as a tool for successful leaders – and how it can be honed with professional coaching. You can find out more about the kind of career coaching…